Questions

Build cool shit. Put it in front of people. lEARN the truth.

These are open. We publish them while we are still working them out, because the asking is the useful part and someone reading may already know the answer.

being tested now asked October 2026 DealsMedia

What can a studio show when most of its work belongs to clients?

Most of what we build in any given month is somebody else's, under somebody else's permission. How do you have a public practice without breaching a single confidence?

In the month we wrote this, almost everything we worked on was either a client engagement or something of our own that is not ready to be seen. A portfolio built only from what is permitted ends up describing a studio that has not done anything lately, which is the opposite of true.

Our answer so far is to publish the learning rather than the work. The client’s name, their numbers and their screens stay theirs. What we noticed, what surprised us and what we would do differently is ours, and it is usually the more useful half anyway.

This site enforces that mechanically rather than relying on anyone remembering. Nothing renders unless the record says it is public and its rights allow it, and a person’s contribution does not appear until that person has confirmed their own line.

If you know something here: Especially interested in how other studios handle naming, screenshots and the gap between finishing work and being allowed to mention it. Tell us.

open asked September 2026 Products

Can software improve someone's week if they never touch it?

Our parents are not going to start using an app. They do love going out. Can an assistant that only their children operate still make their weekends better?

Almost every consumer product assumes the person who benefits is also the person operating it. For an older parent that assumption quietly fails, and no amount of interface design fixes it, because the problem is not the interface.

So separate the two. The child sets it up and tunes it. The parent gets a good suggestion for Saturday, somewhere close, right for the weather, matched to what they actually enjoy, delivered on whatever they already use. Nothing to install, no account, no app.

We are testing this the cheapest way available: by hand, for our own parents, for a few weekends, with no software at all. The interesting part is not whether an assistant can plan a day out. It is whether a plan arriving this way is welcome or feels like being managed by your own children.

If you know something here: If you have tried to get a parent onto any piece of software, we want to hear what happened, especially the failures. Tell us.

open asked September 2026 Growth

Why does a working website produce no enquiries?

Our site has been live for three months. People arrive, and some like it enough to subscribe. Not one has asked us to do anything. Where exactly does that break?

The numbers, since we would rather show them than describe them. Sixteen months of search data: 103 clicks, and effectively all of it people typing our name, who already knew we existed. Three months of a live contact form: two submissions, both our own tests. Over the same period, people kept joining the mailing list, and the rate went up rather than down.

So it is not traffic, and it is not interest. Something between arriving and asking is missing, and our working guess is that the site never actually asks, and never makes clear what it would be like to work with us.

We are rebuilding on that assumption. If we are wrong, the next set of numbers will say so, and we will publish those too.

If you know something here: If you run a small studio or practice, we would like to compare numbers. Ours are published below. Tell us.

One Roll Studios, the site

How these get answered

Nothing here is one opinion. Each question goes to several AI models from different families, which work it through separately and disagree in writing, before a person decides what gets published. The disagreements are often the useful part, so we keep them.

When a question gets an answer, the answer appears here with whatever evidence we actually have, including the times it went the other way. Send us one of yours.

Every question on this page is a record. Records render only when they are public and their rights allow it, which is why some of what we are asking is not here.

Occasional notes on what we're building.

New products, the odd useful thing, and what we ship next. No spam.